Every Girls to the Moon event is different and incredible in its own way, but we can count on one thing. At some point, a mom or caregiver of awesome girls will approach us and say “I wish I had had something like this when I was their age.”
And we say, “We do, too.”
That’s why Girls to the Moon exists: To give girls age 10-14 all the resources, support and encouragement they need to be their brilliant selves, and to watch their caregivers’ eyes light up when they see they’re able to give the girls in their lives something so special, something they likely never got themselves.
How our journey started
When I moved to Middle Tennessee in 2009, I met my Girls to the Moon co-founder Knight because our worlds overlapped in numerous ways.
We had tons of mutual Facebook friends so one day we met up. She wanted to start a “camp” for girls and had some money to spend. I was running a branding company and thought maybe we could help, but neither of us were in the right place in our lives or careers to pull this off. Instead, we talked about our girls and started a beautiful friendship.
In the fall of 2014, Knight came to dinner at my house because the family cat died and she was worried that I was sad. She didn’t say that, but I knew that’s why she came over and I was happy to have company. We sat on the patio and again started talking about this camp for girls and how we could make it happen. Neither of us could get this idea out of our heads or our hearts, so we decided to stop talking and start doing.
As all savvy marketers do, we headed to the internet to start running our ideas for names through a domain search tool. A few that we liked were already taken and out of nowhere, Knight said “girls to the moon.” We loved it.
We opened up our laptops and built a landing page. Girls to the Moon was born—but not quite complete.
We invited another friend, Courtney, to join us as our third co-founder and CMO. She is one of the most talented writers we know and is also one of the most empathetic and open-minded humans I’ve met. She brings with her a creative approach to our messaging, an inspirational attitude and a desire to step up and learn a few things about web development.
Our mission and vision
Together, we decided that Girls to the Moon would be about launching confident girls to be their best selves, impact their communities and create a more inclusive culture.
We want to surround the next generation of girls with truth and education on topics ranging from creative writing and coding to healthy relationships and sex. We want to be a catalyst for conversation about how girls should love themselves, feel comfortable in their own skin and ultimately guide them to be the best humans they can be.
Ultimately, we want to build a community where smart, confident girls can connect, and create a catalyst for the conversations that matter between girls and their caregivers.
To stop dreaming and start doing
We started with our Girls to the Moon Campference at Nossi College of Art in September 2015. We ended up with 26 speakers, 16 sponsors, 300 attendees and 25 volunteers. Our message resonated with young girls and their caregivers.
After the campference, we got together for a weekend-long planning session. We created our values, which guide everything that we do. We dreamed about a future where Girls to the Moon is nationwide and a full-time enterprise. And we decided to do even more in 2016 to get on the path to making that happen.
Growing in our second year
So far in our second year, we
have hosted our Valentine’s event, The Love Within, which focused on girls loving themselves, and with the help of a ton of community volunteers and business leaders, we pulled off our epic, 3-phase High Tech Lemonade Stand.
The girls created a marketing plan, business plan and product plan, and then put it all together at the Nashville Farmers’ Market where they sold freshly-squeezed lemonade with profits going to our campference scholarship fund.
As we prepare for our second campference next month, it feels really good to know that an idea that started with three women destined to become friends is now a reality.
We’ve brought on an operations expert, Alison, who brings with her serious project management skills and some tools that will help us scale for growth. We also have a podcast, where real girls talk about real issues, a bi-monthly newsletter, and defined values of inclusivity, respect, fearlessness
I’m honored to be part of a social enterprise company that proves we can empower young girls to change the world. Personally, I’ve changed for the better in the past 2 years and it’s mostly because of this idea that we’ve worked so hard to turn into a reality.
Thank you to everyone who has joined us along the way and helped make it a success. It’s been an incredible journey.
P.S. Are you joining us at our GTTM Campference Sept. 24? It’s our biggest event of the year, with a full day of inspiration and conversation for girls and their caregivers! Tickets are on sale now and going fast. Last year we sold out well in advance, so be sure to grab yours quick!